Impressions > Clicks > Leads

Impressions > Clicks > Leads – We want money! Impressions > Clicks > Leads – We want money! As an analytical person math, metrics, and results are preferred to systematically deliver consistent results. We often hear “we get clicks but how many of those clicks are actual leads”. Well, let’s figure that out This exercise…

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Create Google My Business Account

Sign up for Google My Business These instructions came directly from Google. Note: There might be a listing for an old business at the same location where you\’re registering a new business. Do not attempt to claim it. Instead, suggest an edit to have it marked as closed. Then, proceed with creating a new Google My…

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Problem vs Issue

Working problems and issues is an everyday activity with businesses. Knowing the difference can help with approach and when to step-in and or prioritize. From a perspective of a business function: Issues are a single occurrence, occasional, or rare of unwanted results that may be minimal impact. Problems are reoccurring issues or major impact. For…

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Gmail and Google Account Photos

 Google has combine your gmail and Google Account Profile images and could be independent of each other. This is currently a popular topic and could be a concern for some as many don’t like change. However, this applies to Personal Google Accounts and not Google My Business Accounts. This primarily applies to Profile Photos. To…

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Employees of Business

We’re all employees of business and have a role to play. We impact businesses around our business and the relationship we have is vital for our success. When choosing to do business or work with contractors we look for the same or similar qualities as we do our employees. Work ethics, dynamics, long-term, productivity, and…

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Ken Honda – Happy Money

Ken Honda and his book Happy Money was very educational and is a recommended read. His take on how we view money is very interesting. Treating money with respect to its energy and how we feel toward it. He provides examples and perspectives that help explain his theory and the benefits of changing how we…

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DIY

We’ve all done some DIY project and there’s a time and a place for DIY. Ever done a DIY project that took significantly longer than anticipated, over budget, poor quality work? Sure, we all have. DIY can be an opportunity to have fun, learn, grow, and in some cases more effective. Every form of business…

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Software Acquisition

Expanding or creating a business can be stressful enough. And, when your software doesn’t work when you need it to it can be the straw that breaks the camel’s back. Software often promises everything and delivers something else. This experience is often an indication you’re working with a poor consultant or just another sales person.…

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Business Networking

Most if not all self-help business books will suggest network as a vital part of success. However, many don’t do much in way of networking themselves or their business. If you’re looking to gain entry to any new industry or grow your business you should be networking. Networking is best performed in-person and one-on-one. Effective…

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